INSIGHTS // WRITING
Evidence, in writing.
Practical frameworks and field notes on healthcare strategy, AI governance, and real-world data, written for the people who have to make the call.
01July 31, 2026Go-to-Market Strategy
Your TAM Is a Spreadsheet Fantasy
Every healthcare AI pitch deck has a $40B TAM slide. Almost none of them can name the 200 accounts that actually have the problem. Claims data can.
READ ARTICLE02July 29, 2026AI Governance
How to Select an AI Vendor in Healthcare
Most healthcare AI purchases fail before the contract is signed. The selection process, not the technology, is usually the problem.
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